The Public Affairs and Information Services Office (PAISO) is the legally mandated information agency and lead media service unit of the Quezon City government. Local Government Units are mandated by Republic Act 7610 or the Local Government Code of 1991 to appoint an information officer who shall head the Public Information Office. The functions of an LGU Information Officer is spelled out in Section 486 of the Local Government Code.
PAISO is legally mandated to provide factual and credible information on the policies, programs and workings of the city government and its officials using various media channels and platforms.
Quezon City’s designation of a Public Information Officer predates R.A. 7610. PAISO traces its roots to City Ordinance 5952 which was signed into law by Mayor Norberto S. Amoranto in 1964. The Ordinance created the position of a Public Information Officer under the Office of the Mayor.
In 1976, Mayor Amoranto issued Executive Order 21 creating the Public Affairs and Assistance Office which later on evolved into what is presently known in Quezon City Hall as PAISO. By virtue of City Ordinance 2571 -2017 signed by Mayor Herbert Bautista in March 2017, PAISO was upgraded into a Department and is to be known as the QC Public Affairs Department. The implementation of the Ordinance is awaiting approval from the Department of Budget and Management.
Mayor Bautista appointed veteran journalist Ares P. Gutierrez to head the Department effective 1 July 2016. Mr. Gutierrez has more than 20 years experience in local and international media work as a journalist and news manager. He is currently the chairman of the Association of Information Officers in Metro Manila and secretary of the MCDRM class of the Philippine Public Safety College.From roughly 50 media releases in the 1st half of 2016, PAISO under a new leadership delivered over 200 media releases in the 2nd half of the year. As of April 2018, the number of content produced by PAISO for the year has exceeded the total number produced in the last five years.
Beginning the second half of 2016, PAISO rapidly expanded its content delivery by opening various media channels.
PAISO reformatted the monthly newsletter ‘QC Now’ into ‘QC Headline Balita’. From English, the language shifted to Filipino to better communicate with people in the communities. From 2,500 copies in the old dispensation, PAISO now produces 50,000 copies of QC Headline Balita and is distributed in the barangays and communities by the Office of the City Mayor, the Quezon City Public Library and the Barangay and Community Relations Department.
PAISO has likewise partnered with Smart Communications and made Quezon City as the first LGU in Metro Manila to use its Infocast SMS (text messaging) broadcast system. Through this facility, PAISO is now capable of making announcements and emergency alerts directly on the phones of Smart subscribers.
PAISO — as the legally mandated information agency of the city government – also serves as the Public Information Officer of the QC Disaster Risk Reduction and Management Council under the Incident Command System.